Welcome to the Orange Pegs Media Sales & Marketing Blog.

Here, you will find articles about selling, marketing, technology, and other important conversations about your business. We also have industry specialty blogs that we recommend you check out: 

BLOG MAIN- links to specialty blog page- Staffing

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BLOG MAIN- links to specialty blog page- Software & SaaS

Aug 27, 2019 12:50:02 PM

A Sales Guy's Hubspot CRM Review

Sell more, at a faster pace with Hubspot Sales

I have used many CRMs. In 2005, the business I was working for was using AS400 (This is an MSDOS-based program, people!... which I had also used as an ERP in one of my prior jobs), and over the years, I've tried JDEdwards, Oracle, SAP, Zoho, and, of course, the ever-so-popular Salesforce.

When it comes to how you take in this Hubspot CRM review, the real question you should be asking is, "will this help me close more deals at a faster pace?"

In short, the answer is yes. Absolutely. But only if you are willing to make some changes...

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Jul 26, 2019 5:25:00 AM

Tell Sales to Quit Making it about Them (Nobody Cares)

For all of you sales leaders trying to inspire performance improvements with your teams, you have some tough love to share... Maybe it should go something like this: "I'm sorry, sunshine, I think you're fantastic, but nobody you're selling to wants to hear about you."

"It's nothing personal. You're just not that interesting to them."

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Jul 17, 2019 7:44:00 AM

What is a Growth Agency?

How can a Growth Agency help your business?

A Growth Agency helps businesses achieve their revenue growth objectives through marketing, sales enablement, technology, and growth hacking.

Unlike a traditional digital marketing agency, growth agencies influence more than marketing KPIs, and can even influence the development of a product or service offering. They leverage hard data in making important decisions, so there tends to be a significant push toward bridging ROI analysis' gaps before a single piece of marketing collateral is published.

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Nov 20, 2018 4:06:00 AM

6 Sales Enablement Best Practices for Scalable Growth

Achieving scalable growth is the kind of thing most of us business owners dream of.

We want a formula... we want to be able to objectively determine our next move, and do so with confidence... it's not a difficult thing to understand.

What is difficult to understand is how to actually accomplish it. After all, most of your growth to date has been accomplished through gut instinct and hustle... which is impossible to repeat as you grow and delegate.

So, many of you are toying around with Sales Enablement (what's that?), a concept rooted in objectivity, because it puts data in the driver's seat, not hunches.

These 5 sales enablement best practices will get you off on the right foot for controlling positive sales outcomes:

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Nov 19, 2018 11:57:28 AM

Sales Enablement Tools that Change the Game (Video)

Enabling sales for success has never been easier.

As a business leader, you're no doubt always looking for ways to influence the sale, but struggling to find any meaningful ways to do so. 

But that's because you're relying too heavily on gut instinct and conversation. You're not letting DATA fill in the gaps or provide the narrative that dictates your most important decisions.

These sales enablement tools and processes will change all of that. They'll put objective reasoning at the helm, and allow marketing and upper management to enable better outcomes on the ground floor.

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Sep 19, 2018 6:06:23 PM

In B2b Sales, There Are No Winners in the Game of Blame

Are you tired of the finger-pointing when sales aren't where they should be?

After 15 years in a b2b sales role, and now as a CEO, I know am.

It's distracting, soul-sucking, and it doesn't EVER lead to objective decision-making. As a leader, you're torn between listening to your performers and your own gut instincts - two sources that are WILDLY unreliable (#sorrynotsorry).

So, how do you stop the finger-pointing, and get your sales back on track?

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Aug 31, 2018 10:55:30 AM

What is Sales Enablement?

Don't let your salespeople feel like they're on an island of one.

At the highest level, the definition of sales sales enablement simply means that we're improving sales' ability to close more deals by taking advantage of advanced technologies that focus on data, automation, and objective reasoning.

The short answer to the question, "what is sales enablement," is that it's the sales version of "growth hacking." 

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